VereNorth Internet Marketing Blog

Facebook is Pulling the Wrong Social Post Image. What Should I Do?

in Blog by VereNorth May 30, 2020May 30, 2020

It can be so frustrating. You’re creating a Facebook post and have the perfect image to go with it. But rather than show your image of choice, Facebook automatically pulls in the “social image” associated with the post and caches that instead. What gives?

The most likely reason is that your URL has been shared before, so Facebook pulls this cached image — whether it’s accurate or not. Or perhaps you didn’t add a featured image, or the featured image is wrong. Whatever the reason, your post will probably suffer without the most appropriate image. So what do you do? Don’t break your laptop! We got you covered.

Facebook is Pulling the Wrong Social Post Image. Here is how you can fix it.

We’ve used the following fix several hundred times over the past few years and it works like a charm.

• First, clear your cache using Facebook’s debugging tool. (And be sure to bookmark this URL because you’ll likely need it again.)
• Then click “scrape again.” Facebook should then re-fetch the information associated with the page.
• Finally, refresh the page by pressing the shift key and the F5 key at the same time.

You should now be able to choose the image you want to go with the post.

Image SEO: How To Optimize Images For Better Ranking

in Blog / SEO by VereNorth January 30, 2019February 16, 2019

We hate to break it to you, but you may have an image problem. Here’s why:

In February 2018, Google made a big change when it removed the “view image” option. Now when you search for images, if you want to enlarge or copy it, you must click the “visit” button and go to the website where the image lives.

This means image SEO is more important than ever. But where do you start? Check out some of our top image tips below.

Google My Business Posts For Small Businesses

in Blog / Local Optimization / SEO by VereNorth July 20, 2017July 25, 2017

For small business owners, any tool that you can use to help bring information about your company to potential customers is a good thing. The more you can do to reach new people and keep your name in the minds of existing customers is worth looking into. With that in mind, Google has created Google Posts, a new way of communicating with your customers from your Google My Business listing.

How To Get Into Google’s Answer Box – Simplified

in Blog / SEO by VereNorth February 7, 2017October 24, 2017

Since 2013, when searchers have used Google to answer a question, or do a search about something that Google could infer as a question, at the very top of their results they have included an area that “answers” the question. That little spot is Google’s Answer Box, and yeah, it’s a big deal.

What is Google AMP – And Do You Need It?

in Blog / SEO by VereNorth July 7, 2016July 8, 2016

Google AMP launched on February 24, 2016 and the big question our clients have been asking is: Should I do it? As with most things, the answers depends on many factors. So read on to see if AMP is a good choice for you.

What is Google AMP?

AMP stands for Accelerated Mobile Pages.

A Simple Way to Get More Likes on Facebook

in Blog by VereNorth June 6, 2016July 8, 2016

Here’s a little known, or often forgotten, useful feature to get more likes on Facebook not a lot of people know about. It’s a way to capture Facebook likes from people that are already interacting with your brand. You’re not just asking people at random – these are people who have already liked at least one of your posts, so you know they are interested.

This new feature allows you to get these users fully engaged by inviting them to like your page as well. Think about it – you often pay to reach a new audience on Facebook, which gets you lots of likes on your post(s). But that doesn’t always net you a true “like” or follower. This new feature fills that need. And it only takes a few minutes per day.

What Google Panda does and why it matters to your website

in Blog / SEO by VereNorth January 29, 2016July 20, 2017

Originally released in February 2011, Google Panda is an on-going upgrade of Google’s search results ranking algorithm. The purpose of Panda is to put higher-quality sites near the top of organic search results while pushing low-quality sites further down the list.

Panda does this by acting as a filter to eliminate search results that are not useful to users such as those created only to attract traffic in order to get impressions and display advertising. Low-quality websites are also referred to as “thin,” which often means there are a lot of ads yet relatively little quality content.

So what exactly does high quality mean to Google? In a word: content. You must have relevant, unique, and valuable content on your site or you will be penalized with lower search rankings. But since quality is a subjective term, below are some specific things to remember when creating content. Read our previous post to learn more about Google Panda 4.2.

What you should know about Google Panda 4.2

in Blog / SEO by VereNorth January 29, 2016July 21, 2017

Google Panda 4.2, which is actually the 30^th Panda refresh overall, was rolled out on July 18, 2015. But it’s a slow rollout that is expected to take several months to complete. This blog post is designed to help you understand what the latest update means, and offer tips on improving your website ranking and overall user experience.

Is your website mobile-friendly? Better catch up!

in Blog / SEO by VereNorth March 20, 2015January 21, 2016

Google recently threw down the mobile gauntlet. On April 21, 2015, changes went into effect that raise the importance of the mobile friendly website.

The changes greatly expand Google’s use of mobile-friendliness as a ranking signal, which impacts mobile organic search. So make sure you’re ready!

Simply put, these changes are huge. To put it in perspective, Zineb Ait Bahajji of Google’s Webmaster Trends team said at SMX Munich that the changes would be more significant than their Google Panda and Google Penguin updates. Need we say more? You can read the official Google announcement here.

3 Quick Site Speed and Performance Improvements for WordPress

in Analytics / Blog / PPC / SEO by VereNorth February 25, 2015March 3, 2015

If you’re hosting your WordPress site on GoDaddy, specifically with cPanel, here are 3 quick optimizations you can make to improve your site speed and server performance.

Site speed and server performance have the ability to affect so much these days. From user experience to SEO to paid ads to a site’s conversion rate, a slow site can wreak havoc on all of your channels. We hope these tips help.